Add-on · articles from the admin
Answer the usual questions before anyone asks them
A “?” button in the corner opens a panel with your articles: delivery, returns, how to book, how to pay. Search, categories and a “was this helpful” vote. For teams that answer the same three questions every day.
- Articles are written in the admin — the site itself is never edited
- The panel opens beside the page instead of taking the visitor away
- Every article has a “helpful?” vote, so you see what to rewrite
No card. A minute to sign up, another for the tag.
- site edits after install: articles update themselves
- 0
- languages — the server localises articles when you publish
- up to 45
- characters per article go into the search index of your help centre
- 20,000
- places at once: the panel on your site and the help centre page
- 2
How it works for the visitor
- 1
The visitor taps “?”
The button sits in the corner of the page, and it can become a pill with your own label — “Help” or “How it works”.
- 2
A panel opens beside the page
The page stays where it is: the answer appears next to what the question was about, and no cart or half-filled form is lost.
- 3
They search in their own words
Search runs across your articles — titles, categories, descriptions and body text — rather than the whole internet.
- 4
They say whether it helped
The “helpful / not helpful” vote under the article tells you which answers to rewrite, instead of guessing what was unclear.
Set up in three steps
Sign up and add your site
A free Cenaly.ru account and your site domain in the "My website" section.
Paste one tag
One line before </body> — in your theme, in a Tilda or Wix HTML block, in Shopify's theme.liquid. It serves every widget.
Switch widgets on in the admin
Each widget is a toggle and a settings form. Changes reach your site without touching code; CDN cache is five minutes.
The tag
<script src="https://cdn.cenaly.ru/site/v1.js" data-domain="your-site.com" async></script>One tag for all widgets. `data-domain` is your site; everything else lives in the admin.
What the help widget does
Don’t take visitors off the page
The answer opens as a side panel over your site rather than a jump to another section, and the frame is created only on first open, so nothing loads before the tap. Best for shops where leaving a page means an abandoned cart.
Write where you run the business
The “Articles and pages” section in the admin: categories, a section editor, autosaved drafts. On the site the article updates itself — no code involved. Best for anyone whose FAQ hasn’t changed since launch.
Start from a draft, not a blank page
The AI writer produces a draft from a description and translates it into your site languages while keeping one tone of voice. Best for small teams with no dedicated editor.
Reuse your internal knowledge base
A knowledge base document can be published as a help article — the visitor sees no difference and you don’t write the same text twice. Best where instructions already exist for staff.
Let people search instead of scroll
Search covers titles, categories, descriptions and body text, with up to 20,000 characters of an article indexed. Best for sites with dozens of delivery, return and payment rules.
Collect feedback per article
“Helpful / not helpful” under each answer shows where the text fails. Esc and the ✕ close the panel, and its colour, corner and button label are configurable. Best for anyone reducing support load on purpose.
Where it pays off
Delivery and returns
Visitors find the times, zones and return terms themselves — usually the bulk of incoming questions.
Booking and cancellation rules
For salons and clinics: how late you can cancel, what happens if you are late, whether a deposit is needed.
Payments and documents
Payment methods, receipts, invoices for companies — right where the order is being placed.
Seasonal notices
Holiday hours are edited in the admin in a minute and appear in the panel without touching the site.
A multilingual site
AI translations cover questions in the language the visitor is actually reading.
An article as a page
The same text is available as a help centre page — handy to link from emails and social posts.
How it looks on your site
Colour, position and labels adapt to your site. The widget lives in a Shadow DOM — your styles don't break it, and it doesn't break yours.
On desktop
On mobile
Where it goes
Exact menu names and plan requirements, taken from each platform’s own help center.
Sites built with our website builder ship with the widgets already wired — nothing to paste.
Step-by-step guides per platform — in the help center →Pricing
Add-on, price in the catalogue
- The “Help centre” add-on is $19/month, or $190 a year
- Paying yearly means 10 months instead of 12
- The number of articles, languages and views is never metered
- The help centre page on your Cenaly.ru storefront stays free
With and without
| Without the widget | With the widget | |
|---|---|---|
| Where visitors look | ✕ The same question arrives in chat, by email and by phone | ✓ The answer opens as a panel on the page where the question came up |
| Who updates the text | ✕ The FAQ page is edited by whoever has access to the markup | ✓ Articles are edited in the admin and update themselves on the site |
| Languages | ✕ Rules are translated by hand, and not into every language | ✓ AI translates articles into your site languages |
| Feedback | ✕ You can’t tell which answers failed the visitor | ✓ Every article shows a “helpful / not helpful” score |
| Load on the team | ✕ The team repeats the same rules in circles | ✓ Repeat questions are answered before anyone contacts you |
Honest about the limits
- Until you publish articles the panel is empty — the widget does not fill itself.
- The panel shows the help page from our domain, so its internal search is invisible to the widget: there is no “searched and found nothing” report yet.
- There is no display gate: you place the button yourself, and the help centre is public anyway.
- An article’s language follows the page; localisation happens at publish time, so a new language appears after you republish.
- This is a paid add-on: without it the server-side projection removes the widget from your profile and the loader won’t start it.
- The panel’s own labels cover four languages (en, ru, ka, tr); article texts follow your site languages.
Who it's for
- Shops with delivery, payment and return questions
- Services with booking, cancellation and deposit rules
- Anyone whose support answers the same things every day
What an on-site help centre is and when you need one
A help centre is your own answer articles, available to the visitor right on the site: not a “FAQ page” that opens somewhere else and never gets updated, but a panel that appears next to the place the question came from.
You need one when the same questions arrive every day: delivery times, return terms, how to move an appointment, whether you take cards. Those messages bring no revenue, occupy a person, and the visitor still waits longer than they are willing to.
Here the articles live in the admin next to your menu, appointments and orders: any staff member with access can write and edit them, AI helps with drafts and translations, and an internal knowledge base document can be published as a help article. On the site all of that appears by itself — no template changes needed.
Questions and answers
How much does it cost?
The “Help centre” add-on is $19 a month or $190 a year — paying yearly means 10 months instead of 12. The number of articles, languages and views is never metered.
Where are articles written?
In the admin, under “Articles and pages”: categories, a section editor, translations and an AI draft. Once published, the article appears both in the site panel and on the help centre page.
Can I publish an article from the knowledge base?
Yes, a knowledge base document can be published as a help page — to the visitor it is an ordinary article. You don’t write the same text twice for staff and for customers.
How does search work?
Visitors search your articles: titles, categories, descriptions and body text, with up to 20,000 characters of each article indexed. There is deliberately no web-wide search in the panel.
What if I have no articles yet?
The panel will be empty — the widget invents nothing. Start with the three or four most common questions: delivery, payment, returns, opening hours. The AI writer can draft each of them.
Where do the “helpful / not helpful” votes go?
Into your dashboard, next to the articles: you see which answers work and which to rewrite. The vote carries no personal data about the visitor.
How do I install it?
The shared “My website” tag plus the Help centre toggle. WordPress — footer.php or a plugin, Tilda — HTML code in head, Shopify — theme.liquid, Webflow — Custom code.
Can I open the panel from my own button?
Yes, with a `window.CenalyHelp.open()` call from any link or button of yours — a “Help” item in the site menu, for instance.
Will it slow my site down?
The loader is one small `async` script; widgets load as separate bundles and only the ones you switched on. Nothing blocks page rendering.
Will it break my layout?
No. Widgets render inside a Shadow DOM: your site's CSS doesn't affect them and theirs doesn't leak out.
Which language will the widget speak?
It reads your page's `<html lang>` or a `data-lang` attribute on the tag. Built-in labels are translated into 45 languages; your own texts you write in the admin in the languages you need.
Where is the data stored?
In the cloud your account lives in: cenaly.com — AWS, cenaly.ru — Yandex Cloud in Russia. Requests, conversations and bookings stay within the brand's contour.
More — installation per platform, settings and troubleshooting — in the help center. Installation guide →
Works together with
All 12 widgets →Let visitors answer their own questions
Switch the add-on on — the tag is already there. The first articles take an evening, and AI will draft them.
Start for freeNo card required · articles and languages never metered · yearly = 10 months instead of 12